Empowering your in-house team
Delivering results together
At Verkeer we aim to demystify digital marketing, which means we want you to feel informed and involved about the recommendations we make and the processes we offer. That’s why we provide in-depth, bespoke training, either online or face-to-face, to help you and your team grow your digital knowledge. After all, sharing knowledge is how great partnerships evolve.
The Process
How We Start

We want our relationships with clients to be symbiotic – we don’t want you to feel dependent on us or as though you are following our advice blindly. We want to work together, like an extension of your team. That ethos is the basis on which our training is created.
A Personalised Approach
We can approach training in one of two ways – we can either deliver a templated solution, discussing the fundamentals of SEO and other areas of digital marketing, or we can provide bespoke training in line with your individual needs and goals. Both options are a great way to help your team feel empowered and enable them to get the most out of their digital marketing solutions.
Training to Suit You
We can provide training in person, virtually or as a hybrid of the two, depending on what suits you best. We can also match our approach to your existing skills and knowledge base to make sure you get the most out of our time together. How we design your individual training experience depends on who it’s being delivered to, what they already know and what they need to get out of the process.
Empowering Your Team
Our goal with every training session or programme is to give you and your team the resources you need to get the most out of digital marketing. That might mean helping you to understand which questions to ask to reach your goals or it might mean giving you the tools to start implementing your digital marketing strategies in-house.
Looking to The Future
Why Invest in Training
We believe that learning is essential for successful digital marketing, whether you’re implementing it yourself or working with an agency like Verkeer. Therefore, we practise what we preach – constantly investing in our own learning. That way we can all feel empowered, informed and maximise the impact of digital marketing.
Feeling informed
We think taking time to learn about digital marketing and how it works is always a good idea because it gives you a better sense of what we do and how we do it. Lots of people feel as though digital marketing is a mysterious dark art that only people in the know understand. We want you to have the education, knowledge and growth to feel fully informed so we can work together to achieve your goals.
Staying up to date
Like we said, when it comes to digital marketing, learning is never complete and no strategy is ever finished. We like to nurture a symbiotic relationship with you so we can continuously update one another – you can inform us about your company and we can share updated information from our industry. We think it’s beneficial to both of us to deliver education and knowledge sharing so we can all pull in the same direction.
Unifying different teams
Whether we look after every one of your digital marketing services or just one, we believe they should all feed into one another to achieve optimum success. By giving your team foundation knowledge in digital marketing, it will help you marry all elements of your marketing suite together and make it work better. When everyone understands the basics of what’s happening in each area, it reduces blockers to implementation, strengthens relationships and it means we can get things done more efficiently and effectively.
FAQs
How are digital training sessions delivered?
Our digital training sessions are delivered straight to your team, providing them with a hands-on, interactive experience. Team members are encouraged to collaborate throughout the training process to deliver the best outcomes.
Training is delivered bespoke to you, either online or in person, and ranges from 20-minute practical implementation sessions to full day workshops. We discuss the future of digital as well as improvements that you can apply to your site straight away, among many other relevant topics.
Are there any materials to take away?
All the materials we provide are yours and your teams to keep. If we’re delivering online training, you’re welcome to record it and play it back whenever you need a refresher.
Can you recommend any digital courses for our team?
Of course. We’d always recommend bespoke courses that have been tailored to your organisation, but if you’re not sure if you’re ready to invest, there are plenty of conferences and learning events you can attend instead.