The big win
increase on revenue
London Sock Company
The London Sock Company is a premium brand selling men’s luxury socks. Their website was developed specifically for e-commerce, showcasing the quality of their product as well as offering style advice to the modern reader in a bid to convert web visitors into paying customers.
They approached us to help them increase their website traffic and drive a higher volume of online sales. We were also tasked with positioning the brand as a high-end provider of men’s socks across their other key digital platforms.
What we did
Our team started by optimising the London Sock Company’s existing website, focusing on search terms relating to their primary product range.
We then provided support on the benefits of ranking long tail keywords in order to generate a more significant volume of traffic to the website.
As part of our approach, we leveraged the company’s partnership with supermodel David Gandy to its advantage.
We also added on-site SEO enhancements and developed backlinks through directory submissions, article submission, blog creation, online PR, and engagement with notable fashion industry bloggers.