With the rapid increase in online travel agents (OTAs) and metasearch websites and apps, it’s easier than ever to book a flight, excursion or hotel in another country. Let’s explore how, as a travel company, you can compete in the digital age…
No longer for sale, an out-of-date service or a blog that was only relevant for a short period of time, such as a piece of topical news. But what should you do with your old content?
It’s predicted that in 2020, over half of Google searches will be voice searches, and this figure is set to rise dramatically to around 80% by 2021.
Great! Your shiny new website is almost ready – but how do you ensure that people will find it? This is where SEO comes in; it sounds like a bit of a marketing buzzword, but Search Engine Optimisation can make all the difference between a successful website launch and a not-so-successful website launch.
Announced on October 24th 2019, Google announced the latest addition to their algorithm: BERT. Affecting 10% of all Google search queries worldwide, this was one of Google’s most updates in years.
‘Integrated Marketing’. We admit it, it sounds like one of those weird marketing buzzwords. Discover some of the benefits of a clear, consistent integrated marketing strategy today.
One of our preferred content management systems is Umbraco. Discover some of the benefits of Umbraco for you as a client.
Is content marketing becoming less impactful, meaningful and ultimately less successful for your business? We explore these questions and discuss what you should be creating and how it should be disseminated?
It is one of the big questions in the world of SEO: is Social Media important to SEO? The answer is that it certainly does, but perhaps not in the ways that first spring to mind, through ‘likes’, ‘shares’ and so on.
