Case Studies
in sessions 2021 vs. 2019.
in digital revenue 2021 vs. 2019.
in site CTR.
With a predominantly catalogue-focused business model historically, Easylife were looking to expand their digital presence, ensuring that both offline and online channels work in harmony to drive revenue.
With a huge uplift in performance seen during peak Covid times in 2020, Easylife were looking for an agency who could offer strategic support across multiple digital channels to continue this momentum, whilst also understanding and working with offline times to maximise conversions.
After a new site launch in Spring 2021, the challenge was to ensure the site was meeting best practice recommendations and to use Paid Social to boost online presence and drive the sales of key products.